Monday, 28 November 2011

Winamanje scratch cards

Winamanje wanted to redesign their scratch cards to be more desirable
to the local market.The solution was to create eye-catching names and bright
and easy identifiable functional cards that would draw attention to the consumer,
this was achieved by using local speak such as mzanzi moola, cheeze boy,
fat cat, good life and cash king.

Mzanzi Moola
Cheeze boy
Good life
Fat Cat
cash king

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